AprilA, Author at Pinterest Marketing at Rise & Grind

Pinterest: Your Personal Search Engine for Inspiration

September 23, 2024
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Social media is where we connect, share, and consume endless content. But what about Pinterest? Often lumped in with social media, Pinterest is actually a completely different platform. Let’s break it down.

Pinterest: Your Personal Idea Library

Think of Pinterest as a vast, digital library. It’s a place where you go to discover, collect, and organize ideas. Whether you’re planning a wedding, revamping your kitchen, looking for a new recipe, or looking for tips on finance, marketing, or being a new mom, Pinterest is your go-to source of inspiration and information.

Instead of focusing on what’s happening right now like other social media sites, Pinterest is about finding and saving ideas. It’s where ideas live on long after they’re posted. It’s not about who you follow or what’s trending right now; it’s about finding what you need, when you need it.

Pinterest: A Visual Search Engine

Here’s a mind-blowing fact: Pinterest is a visual search engine. That means you can search for images instead of just text. Want to find the perfect shade of blue for your living room? Just upload a picture of the color and Pinterest will show you countless options. Need to find some good exercises to do for your pelvic floor? Search pelvic floor exercises and Pinterest will show you a ton of exercises you can do. How cool is that?

Pinterest vs. Instagram: The Library vs. The Bar

To put it simply: Pinterest is the library, and Instagram is the bar. Instagram is about sharing your life in real-time, capturing moments, and connecting with friends. It’s a place to see what everyone else is up to.

Pinterest, on the other hand, is a place to escape, to dream, and to plan. It’s where you go to find inspiration and ideas for your future. It’s a quiet, focused space where you can explore your interests without the distractions of social noise.

So, next time you’re looking for something, remember Pinterest. It’s not just another social media platform; it’s your personal idea library.

Faith, Marketing, Pinterest for Business, pinterest marketing, Pinterest Tips

5 Pinterest Mistakes Faith-Based Businesses Make (and How to Fix Them!)

June 3, 2024
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Have you ever poured your heart and soul into creating beautiful Pinterest boards for your business, only to see crickets chirping? You know the feeling – you’ve pinned stuff for your business, inspirational quotes, and even snuck in a few cute pictures of your family (because who doesn’t love a little work-life balance, right?). But despite your best efforts, your ideal clients just aren’t showing up.

This happened to “Sarah”, a talented Christian life coach. She poured hours into creating Pinterest boards filled with motivational blog posts related to her business, faith filled motivation quotes and Bible verses, hoping to attract women seeking guidance. But her follower count remained stagnant, and engagement was low. Discouraged, “Sarah” almost gave up on Pinterest altogether. But then, she discovered a few key things she was doing wrong.

Sound familiar? Don’t worry, girl! We’ve all been there. The truth is, there are some common Pinterest pitfalls that can trip up even the most well-intentioned entrepreneur. But fear not! In this post, we’ll unveil the 5 biggest Pinterest mistakes businesses make (and show you exactly how to fix them!). By avoiding these roadblocks, you can transform your Pinterest presence and finally attract those dream clients who share your values.

Mistake #1: Inconsistent Branding: Not Aligning Pins with Your Values

Imagine walking into a charming coffee shop that boasts a chalkboard proudly announcing their commitment to ethically sourced beans and fair-trade practices. Yet, as you look around, the walls are plastered with neon signs and posters advertising sugary, mass-produced drinks. This jarring disconnect creates confusion and undermines the very values the shop initially presented.

The same principle applies to your Pinterest boards. On this platform, visual storytelling reigns supreme. If your pins showcase generic motivational quotes or trendy aesthetics that have absolutely nothing to do with your core values and mission, it sends a mixed message to potential clients. They might land on your profile, intrigued by your initial presentation, but then be left wondering, “Wait, is this business truly aligned with what I believe in?”

This mistake can manifest in a couple of ways. You might be drawn to beautiful visuals that simply don’t connect with your faith-based message. Think stock photos of stressed-out women or inspirational quotes devoid of any religious context. These pins, while aesthetically pleasing, do little to resonate with your target audience.

Another way this can occur is through mixed messaging. Perhaps some of your boards clearly reflect your faith and values, while others promoting your services use a completely different tone and style. This inconsistency creates confusion and makes it difficult for potential clients to understand the true essence of your brand.

The Fix:

Let’s ditch the confusing coffee shop vibes and ensure your Pinterest boards are a true reflection of your faith-based brand. Here’s how: First, weave in the very essence of your faith by incorporating quotes and scripture. Inspirational messages directly from the Bible or revered faith leaders will resonate deeply with your target audience, building a sense of connection. Secondly, let your visuals reflect your values. Think calming nature scenes that inspire tranquility, uplifting artwork that evokes joy, or photos that capture the spirit of community and togetherness. Finally, cultivate a cohesive board aesthetic. Choose a color palette and design style that aligns with your overall brand and the message of your faith. This visual harmony will create a clear and inviting space for potential clients who share your values. And for more details on how to create beautiful pins, check out this post!

Mistake #2: Not Providing Value to Your Audience

Focusing solely on sales pitches is a major turn-off for potential clients. They perceive constant self-promotion as inauthentic and inconsiderate of their needs. Imagine your social media feed filled with nothing but “buy now” messages. It’s overwhelming and doesn’t address their pain points. On the other side of this, focusing only on feel good content or fluff can cause the same effect.

The Fix:

To build trust and credibility, provide valuable content that resonates with your audience. Share inspirational stories, helpful resources, and offer solutions to common problems they face. This establishes you as an expert and positions you as a trusted advisor, not just a salesperson.

Mistake #3: Targeting the Wrong Audience

Targeting the wrong audience on Pinterest is wasted effort. This platform thrives on connecting creators with highly specific interests. Imagine pinning wedding planning tips to a board aimed at young athletes. It’s irrelevant and won’t resonate. It’s wasted time and will not work for your ideal client.

The Fix:

To fix this, connect with ideal clients on Pinterest, ditch the scattered approach and hone in on their specific interests and needs. Faith-based businesses can leverage the platform’s powerful targeting tools by incorporating faith-specific keywords into their boards and descriptions. Join relevant Pinterest boards focused on your niche, such as “Christian Wedding Inspiration” or “Modest Fashion.” Collaboration is key! Consider partnering with other faith-based businesses to cross-promote content and expand your reach to a pre-engaged audience. By speaking directly to their values and interests, you’ll attract potential clients who are genuinely interested in what you offer.

Mistake #4: Inconsistency

Inconsistency is the enemy of reach on Pinterest. The algorithm favors accounts that consistently post fresh content. Imagine a baker who only opens their shop sporadically. Customers will struggle to find them and may look elsewhere for their pastry fix. The same goes for Pinterest. Sporadic posting or long gaps between pins sends the message that you’re unreliable and not serious about building an audience. This lack of consistency disrupts the algorithm and makes it harder for your content to be seen by potential followers.

The Fix:

To combat inconsistency and maximize reach, develop a content calendar. This roadmap will help you plan and schedule pins in advance, ensuring a steady stream of fresh content. Batching techniques are your friend here! Dedicate specific times to create pins in bulk, saving valuable time throughout the week. Utilize a scheduling tool, like Tailwind, to publish your pins at optimal times, when your target audience is most active. Consistency is key! By regularly showing up with valuable content, you’ll establish yourself as a reliable source of information and watch your Pinterest audience grow.

Mistake #5: Not Tracking

Steering your Pinterest strategy in the dark is a recipe for wasted efforts. Without tracking results, you have no way of knowing what’s working and what’s falling flat. Imagine driving a car blindfolded; you might eventually reach your destination, but it would be a slow, inefficient, and potentially disastrous journey. This mistake can manifest in a couple of ways. You might not be utilizing Pinterest Analytics at all, leaving valuable data on audience engagement and content performance untapped. Alternatively, you could be simply ignoring key metrics, like impressions, click-through rates, and saves. These insights are the gold mine that fuels strategic decision-making. By tracking results, you can identify high-performing pins and boards, understand what resonates with your audience, and refine your strategy for maximum impact.

The Fix:

Don’t navigate Pinterest blindfolded! To truly understand what’s working and what’s not, embrace the power of tracking results. Familiarize yourself with Pinterest Analytics, a treasure trove of data that unlocks valuable insights about your audience and content performance. Track key metrics like impressions (how many times your pins are seen), engagement (likes, comments, saves), and click-through rates (how often people click through to your website). Analyzing these metrics is like deciphering a roadmap. They reveal what content resonates with your audience, allowing you to tailor your strategy for maximum impact. By understanding your audience’s preferences, you can refine your pin creation, optimize board layouts, and ultimately achieve your Pinterest goals.

Conclusion:

In the fast-paced world of Pinterest, even small missteps can derail your efforts. We’ve explored five common mistakes that can trip up faith-based businesses: focusing solely on sales, targeting the wrong audience, posting inconsistently, neglecting to reflect your brand’s values, and failing to track results. Avoiding these pitfalls is crucial for attracting potential clients who share your faith.

By crafting valuable content, honing in on your ideal audience, and establishing a consistent presence, you can build a thriving Pinterest community. Remember, a clear and cohesive brand message is key – your visuals and content should reflect the very essence of your faith. Finally, embrace the power of data! Use analytics to understand what resonates with your audience and refine your strategy for maximum impact.

Ready to take your faith-based business to the next level on Pinterest? Subscribe to our blog for ongoing inspiration and actionable tips. For personalized guidance, contact us today to discuss our Pinterest management services. Don’t let these common mistakes hold you back – let’s create a Pinterest strategy that reflects your values and connects you with your ideal audience!

BONUS!!

If you are looking for some Pinterest templates for your faith-based business, you can grab these now!

Business Growth, Marketing, Pinterest for Business, pinterest marketing

Bloom Your Business on Pinterest This May

May 6, 2024
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May is here, bringing with it a renewed sense of growth and possibility. It’s time to prepare for the summer so you can take the time off you need to spend with your family. It’s time to see how you can bloom your business on Pinterest this May.

Pinterest can be a powerful tool to attract ideal clients who are actively searching for services like yours. But let’s be honest, building a thriving Pinterest presence can feel overwhelming.

That’s where I come in! I’m your one-stop shop for done-for-you Pinterest strategies, designed specifically for female service-based businesses.

Why Invest in Pinterest This May?

📌 Targeted Traffic: Pinterest users are actively seeking inspiration and solutions. With the right strategy, you can put your services directly in front of your ideal client when they’re ready to buy.

📌 Long-Term Growth: Pins have a long lifespan, meaning they can continue to drive traffic to your website months or even years after you create them.

Ready to Bloom Your Business on Pinterest? Here's How I Can Help:

📌 Pinterest Profile Audit & Optimization: I’ll deep-dive into your existing profile and identify areas for improvement. I’ll optimize your boards, titles, descriptions, and keywords to attract your ideal clients.

📌 Targeted Board Creation & Content Curation: I’ll create boards that showcase your services and resonate with your target audience.

📌 Tailored Pin Design & Scheduling: I’ll create beautiful, eye-catching pins that entice users to click through to your website. I’ll also develop a strategic scheduling plan to ensure your content reaches your audience at the right time.

📌 Ongoing Analytics & Reporting: Stay informed about your Pinterest performance with monthly analytics reports. I’ll track key metrics and adjust the strategy to ensure your account continues to grow.

This May, let your business flourish on Pinterest! ✨

Ready to chat? Book your free discovery call today and discover how I can help you attract dream clients and watch your service-based business bloom!

P.S. Looking for some Pinterest inspiration? Check out my boards for female entrepreneurs and service-based businesses!

Let’s connect and turn your Pinterest dreams into reality!

Entrepreneurs, Personal Development

Feeling Overwhelmed, Worn Out, and Running the Hamster Wheel? How to Break Free!

April 8, 2024
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Have you ever felt like the walls are closing in? Like you’re constantly on a hamster wheel, juggling a million tasks and never quite catching up? If you’re a female entrepreneur, you’re definitely not alone.

Sheena Warner, founder of Alive and Free by Sheena, gets it. She’s been there too. In this interview, Sheena shares her story of overcoming overwhelm and burnout, and how she’s now helping other women do the same.

Finding Joy and Purpose in the Overwhelm

Sheena’s mission is to help women break free from the cycle of overwhelm and cultivate a purposeful life filled with joy, ease, and grace. Her beautiful wall art (available on her Etsy shop Alive and Free by Sheena) serves as a daily reminder of these truths.

But where does the inspiration come from?

Sheena draws from her own experiences, the stories of the women around her, and her faith. The result? Encouraging messages that remind us to focus on what truly matters, to lead with purpose instead of perfection, and to embrace joy and grace while letting go of overwhelm, burnout, and feelings of failure.

In Sheena’s words: “To put it simply, I’ve been where my audience was. I felt like the walls were closing in and I couldn’t breathe. I was tired of being overwhelmed and worn out trying to be my best self and serve those around me well, I was serving from an empty cup. I thought I was a failure as a wife, mom, homemaker etc.

I started to listen to podcasts, read personal development books, and watch YouTube videos. Most importantly I made a choice to take action and stop seeing myself as a victim of my circumstances.

Now I want to help women who are where I was and let them know that they are not alone and they can grow in their hearts and homes to live alive and free.”

Words of Encouragement for Service-Based Entrepreneurs

Sheena knows the pressure that service-based entrepreneurs face. Here are her words of wisdom:

📌 Don’t settle. Don’t settle for anything less than what God has declared over your life. Being overwhelmed, worn out, or feeling like a failure is not part of God’s promises for your life.

📌 You matter. The work you do to make your home a haven matters. The dreams you have for yourself and your family matter. And by the way, your unique personality and perspective can help make an impact not only within the walls of your home but through your business and the clients you service.

📌 Embrace imperfection. Remember to give yourself some grace for days when you’re not on top of everything. Even when you feel overwhelmed, it’s okay to show up with minimal energy. You are enough even on your low days.

📌 Imperfect progress is progress. Give kindness to yourselves knowing that it’s okay to make mistakes, dust yourself off and move forward. Don’t let moments of failure keep you stuck. Too much pressure on yourselves to have it all together and perfect, never gets you anywhere except overwhelm and burnout. Imperfect progress is still progress. It’s okay to fail forward one step at a time. Each day is a fresh new day to start again to become faithfully alive and free in our hearts and homes (and businesses).

Ready to Break Free?

Sheena has a free resource to help you get started! Download her guide, “7 Ways to Overcome Feelings of Overwhelm, Worn Out, and Failure” here: https://www.sheenawarner.com/7waystoovercomefeelingsofoverwhelm

You can also find Sheena at:

Website: http://www.sheenawarner.com
Instagram: http://www.instagram.com/sheenawarner

Remember, you are not alone. There is hope, and there is a way to break free from the overwhelm and live a life filled with joy and purpose.

Pinterest for Business, pinterest marketing, Pinterest Tips

How to clean up your Pinterest account

March 4, 2024
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It’s time to bust out your virtual broom and dustpan because we’re talking about cleaning up your Pinterest account! Yes, you heard it right – it’s time to audit your boards and give your profile a fresh makeover just in time for Spring Cleaning!

Why Spring Clean?

Cleaning up your Pinterest account is important for several reasons:

Improved organization: When you clean up your Pinterest boards, it becomes easier to find and categorize your content. This makes it easier for your audience to navigate your profile and find the content they're looking for.
Increased engagement: An organized and visually appealing Pinterest account is more likely to attract followers and keep them engaged. This can lead to increased engagement with your content, which can ultimately lead to increased conversions and sales.
Better search visibility: When you optimize your Pinterest profile and boards with relevant keywords, it can help your content rank higher in Pinterest search results. This can make it easier for new users to discover your content and attract more traffic to your profile.
Updated branding: A cluttered Pinterest account can make it difficult to maintain a cohesive brand image. By cleaning up your boards and updating your profile, you can ensure that your branding is consistent and effectively communicates your brand's values and message.

By cleaning up your Pinterest account, you can ensure that your profile is well-organized, visually appealing, and effectively communicates your brand’s message. This can help you attract more followers, increase engagement, and ultimately achieve your marketing goals.

So how do you clean it up? By looking at the following sections:

Profile Name

Let’s start with your profile name, is it your business name and a short explanation of what you do? Or your name and a short explanation of what you do?? If not, it’s time to spruce it up!

For instance, you can add your business name and a short description of what you do, like Rise & Grind | Pinterest Marketing or Kristen | Productivity Coach.

Profile Description

Next up, your profile description. Do you have relevant keywords sprinkled throughout your sentences? Is it a true reflection of who you are and what you do? If not, it’s time to jazz it up! Add in those keywords.

An example would be “Pinterest marketing for your service based business. Grow your visibility organically through Pinterest management services.” There are keywords embedded in those sentences that will help my profile be found when people look for them.

For more information on optimizing your Pinterest profile, you can read this post.

Audit Your Boards

Now, let’s talk about those boards. Do they all have keyworded descriptions? Are they related to your niche? If not, it’s time to give them the boot! You want your boards to be closely related to your niche, so your ideal client knows what you’re talking about. For example, “Working from home is challenging, but being a work-at-home mom takes it up a notch. Check out these business tips and strategies for working from home.”

Example: “Working from home is challenging but being a work at home mom takes it up a notch. Check out these business tips and strategies for working from home.”

Review Group Boards

Last but not least, let’s review those group boards. Do they serve your niche and needs? If not, it’s time to say goodbye! And, if you’re hosting a group board, make sure your members are contributing. If not, it’s time to clean house. The same goes for your Tailwind Communities.Though group boards are not as popular anymore as they used to be, Tailwind did a great article on how to find and join group boards if you are interested.

Conclusion

To sum it up, here’s your spring cleaning list for your Pinterest account:

* Profile Name
* Profile Description
* Board Descriptions
* Group Boards

Have you spent time cleaning your Pinterest account? If not, it’s time to get started! And if you have any questions, hit me up!

Content Marketing, Repurposing Content

Repurposing Content with Payton B Virtual Solutions

February 13, 2024
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I’m so excited to introduce you to Payton from Payton B Virtual Solutions!

Payton is a social media manager for established small business owners. She focuses on increasing your brand’s visibility and cultivating authentic relationships with your ideal client to generate quality leads on their social media platforms. For more information on repurposing content, specifically on Pinterest, check out this blog post.

Payton and I have been Instagram friends for a while, but we got a chance to catch up this month and discuss repurposing content for our brands as entrepreneurs. Our video chat is below. I have also included an audio version for those who want to listen on the go and the transcript. Check out what we discussed about repurposing your content for Instagram, your blog, email marketing, and Pinterest.

How to connect with Payton:

You can easily find Payton on Instagram or her website. ⇨

Need some help with content ideas? Grab Payton’s 31 day content calendar for FREE!!!

If you prefer to listen to the audio only, please feel free to click play below.

Holidays, Marketing, Pinterest for Business, pinterest marketing, Pinterest Tips

Increase Your Reach: Top Tips for Marketing on Pinterest

December 4, 2023
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Ready to heat up your marketing on Pinterest? Imagine expanding your reach and driving higher engagement with just a few tips and tricks. I’m here to load you up with all the know-how you need for a killer winter season. From optimizing your profile for success to leveraging seasonal trends and collaborating with influencers, I’ve got you covered. So, bundle up and let’s learn how to increase your reach this winter.

Leverage Seasonal Trends

One of the keys to maximizing your Pinterest reach during the winter season is to leverage seasonal trends. Take advantage of the topics and themes that are popular among Pinterest users during this time of year. By doing this, you can increase your visibility and attract more engagement from your target audience.

Start by researching the winter-related keywords that are currently trending on Pinterest. This will give you insights into the topics that people are actively searching for and engaging with. Incorporate these keywords and hashtags into your pin descriptions and pin titles to ensure that your content appears in relevant searches.

Consider creating boards that focus on specific seasonal interests or activities. For example, if you sell winter clothing, you could create a board dedicated to “Cozy Winter Outfit Ideas” or “Winter Fashion Trends.” Pin images that showcase your products in action, along with accompanying descriptions that provide helpful tips or styling advice.

By leveraging seasonal trends in your winter marketing on Pinterest, you can tap into the interests and passions of your target audience, increasing the likelihood of them engaging with your content and sharing it with others.

To find out some of the most searched seasonal trends on Pinterest, head over to the Trends tools.

Collaborate with Influencers

The next step in expanding your reach is collaborating with influencers who can help amplify your message and expose your brand to a wider audience.

Collaborating with influencers can be a powerful strategy to boost your marketing efforts on Pinterest. Influencers have built a loyal community of followers who trust their recommendations and opinions. By partnering with them, you can tap into their established audience and leverage their influence to promote your content.

When selecting influencers to collaborate with, it’s important to choose those who align with your brand values and target audience. Look for influencers who have a genuine interest in your topics and whose followers are likely to be interested in your products or services. This alignment will ensure that the partnership feels authentic and resonates with both the influencer’s audience and your own.

Once you’ve identified potential influencers, reach out to them with a personalized message that highlights why you believe your collaboration would be mutually beneficial. Offer them exclusive content or incentives to encourage their participation. This could include providing them with access to your winter-themed products or services, inviting them to participate in a winter-themed giveaway, or even creating a joint Pinterest board featuring both your brand and the influencer’s content.

Engage Your Audience with Interactive Pins

Engaging your audience with interactive pins on Pinterest is a game-changer in the world of digital marketing. It’s all about creating an immersive experience that captures the attention and imagination of your followers. Think of interactive pins as a two-way conversation; they invite users to not just view but participate. You could start with pins that feature quizzes or polls, which are excellent for sparking curiosity and encouraging interaction. These tools not only engage your audience but also provide valuable insights into their preferences and interests.

Another brilliant strategy is to use ‘Shop the Look’ pins for product-based businesses. These pins allow users to click on different parts of an image to learn more about the products shown, turning casual browsing into a shopping experience. For service-based businesses, infographics with clickable elements can lead users to your website or a specific landing page, seamlessly blending information with action.

Don’t overlook the power of storytelling through pins. Create a series of pins that tell a story or offer a tutorial, encouraging users to click through to see the next step or the story’s conclusion. This approach not only increases engagement but also time spent on your profile, boosting your visibility on the platform.

Remember, the key is to keep it fun, relevant, and true to your brand. By leveraging interactive pins, you’re not just showcasing your products or services; you’re creating an engaging and memorable experience that can turn followers into fans and customers.

Conclusion

In conclusion, these top tips for winter marketing on Pinterest offer a powerful strategy to elevate your reach and drive higher engagement. By leveraging seasonal trends, collaborating with influencers, and engaging your audience with interactive pins, you can effectively navigate the landscape of Pinterest marketing. Don’t let the winter chill dampen your success – take action now and watch your reach soar! As Albert Einstein famously said, “The only source of knowledge is experience.” So, go forth and embrace these tips to experience the true power of Pinterest marketing. Let your ideas increase your reach and leave your competition behind.

To learn more about how Pinterest can boost your bottom line, check out this blog post.

Black Friday, Business, Deals & sales, Entrepreneurs, freelancing, Holidays

Black Friday Deals

November 20, 2023
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You’re not going to want to miss out on these Black Friday deals!

Have I got some great deals to present to you! Today I will be sharing not only my Black Friday deal, but I’ve also partnered up with some great businesses to bring you some AMAZING deals!

This isn’t a regular Black Friday offer, [name] – it is the BEST deal you’ll see in your inbox this week!

Here’s what you’re getting:

40% off the PIN-tensive service, a Pinterest marketing introduction service that will ensure that your Pinterest account is set up to bring in the traffic and leads you are looking for. That’s a savings of $198.80!!

Rise & Grind’s Black Friday Sale starts Friday, November 24th and runs through Giving Tuesday, November 28th.

Yes, that’s a pretty serious savings. But why should you invest in the PIN-tensive?

📌 You will have a fully optimized Pinterest account, so you can get started with Pinterest marketing

📌 You get a personalized Pinterest strategy and more knowledge about how to use Pinterest for your business

📌 I will provide a keyword bank containing over 60 keywords for your business

📌 You receive a set of 10 Canva pin templates to make pin creation easier for you

📌 As well as 5 days of Voxer support for any questions you may have about what you have received

📌 If you’re a female business owner who wants to get started with Pinterest marketing the right way – this is THE Black Friday offer you need!

If you’ve never met Beth, you should. Beth is a GENIUS at Dubsado workflows and Zapier connections for your business. She helped me setup my workflows and zapier connections during one of her Get It Done Days. She made my business flow so much easier.

Here’s her amazing Black Friday deals:

If you’re a Dubsado or Zapier user (or you’ve been sitting on the idea of becoming one!), you’re going to want to jump on these offers! From Tuesday, November 21st hrough Saturday, November 25th, you can choose from 3 insane offers that we might regret. 🤣 These offers are not currently available outside of Black Friday/Small Business Saturday and all have limited availability! Full details on all offers are available at https://riseandgrindpinterest.com/studio320vs

⭐ Semi-Custom DONE-FOR-YOU Zapier New Client Workflow for just $47 – You know those annoying manual tasks that you’re doing every.single.time a new client signs on? Like creating Google Drive folders, copying Google Doc templates, updating them in your email marketing program… Let the internet mice do all of that FOR you! The New Client Zap is our favorite around here and we’ll build it for you!

⭐ Semi-Custom DONE-FOR-YOU Dubsado Inquiry Process Setup for just $147 – If you aren’t using Dubsado workflows, but are ready to embrace some automation, this is for you. If you are using workflows but they aren’t working for you or you don’t feel confident that they’re setup properly, this is for you. When leads come in, make the process simple for you and 5-star for them!

⭐ Custom GUIDED DIY Dubsado Setup for $699 – This is over half the price of what it will be when we officially launch in the new year. If you want the brains, experience and expertise of a Certified Dubsado Specialist that’s built almost 500 workflows, but also want to get your hands dirty (or are in a season of “scrappy”) and build it yourself, now’s the time to jump on this.

Meet Sheena. She and I met in a business coaching group and I just love her heart. She is a self proclaimed imperfect girl on a mission to make a difference in the world using her love of sharing what she’s learning to encourage women to cultivate a joyful life with simplicity, grace, intention, and boldly surrendered faith.

She has created beautifully simple digital wall art to remind you to grow faithfully alive and free in your heart and home. Here is some of her art:

She is offering a whopping 75% off during her sale which runs from Friday, November 24th through Monday, November 27th.

Meet Ashley, one of the amazing entrepreneurs I met through the Society of Women Business Owners (SOWBO).

She is a copywriter and marketing coach for businesses across a variety of industries and of different sizes.

Her black Friday offer is amazing! Check it out:

Are you overwhelmed by marketing? Social media! Lead gen! Email! SEO! If that’s you, meet my friend Ashley with Be Weird Marketing. She has an amazing deal for you this Black Friday.

For only $197, this 60-minute strategy session will help you identify the 3 marketing tasks that will achieve maximum results and save your sanity in 2024. This offer is good from 11/20-11/27. Sessions to take place 12/4-1/31.

I’ve got some exciting news! As a special gesture to our wonderful community, I get to unveil Tailwind’s Black Friday offer https://riseandgrindpinterest.com/tailwind ahead of time!

It’s my favorite marketing tool’s biggest discount this year: EXTRA 50% off annual plans https://riseandgrindpinterest.com/tailwind
Valid for any first time subscriber!

Here’s a snapshot of what Tailwind brings to the table:

🔹 Strategic Planning: With Tailwind’s insights, navigate your marketing landscape with ease and precision.

🔹 AI-Powered Content Creation: Ghostwriter ensures your content always hits the mark, making marketing messages effective and engaging.

🔹 Optimal Scheduling: Boost engagement by reaching your audience when they’re most active and responsive.

This is your chance to elevate your marketing toolkit all year long.

I recommend Tailwind to all of my clients as it is the BEST scheduling tool for Pinterest. It can also schedule Instagram and Facebook posts.

👉 Tailwind Early Bird Black Friday Super Savings Offer https://riseandgrindpinterest.com/tailwind Seize this unique opportunity and transform your marketing journey!

WPTasty is a company with some great plugins for WordPress. I use their plugin Tasty Pins for my sites to allow easy pinning to Pinterest. Here’s a list of all their plugins:

⚙️ Tasty Roundups – The easiest way to quickly create SEO-friendly roundup posts

⚙️ Tasty Links – Increase affiliate revenue by auto-linking internal and external keywords

⚙️ Tasty Pins – Optimize images to gain organic traffic and Pinterest popularity

⚙️ Tasty Recipes – Publish beautiful, reader-friendly recipes that rank

Their current sale is the biggest Black Friday discount ever. So get it now before it’s gone! Every purchase will help Mentors International change lives worldwide. Here’s the details:

Each individual plugin is on sale, or you can grab the entire bundle for $150 off! If you grab their all access deal you will be able to use their plugin on 25 websites for one low price. This is a can’t miss deal!!

Grab this deal today at https://riseandgrindpinterest.com/wptasty

For more amazing Black Friday Deals - check out SOWBO's list

Business, freelancing, Gratitude

Gratitude in Business: How to reflect and how it helps your business succeed

November 7, 2023
0 comments

I know this is cliche, but November always reminds me to be grateful for the different things in my life, including my business. Gratitude in business not only gives you a moment to appreciate what you have, but is also a powerful tool for your business.

Gratitude shapes the culture and operations of your business as well as having an internal and external impact. It shows appreciation to your customers, clients, and employees/contractors. This creates a positive culture in our businesses. Gratitude inspires generosity and generosity fosters gratitude.

Last year I took a moment to be grateful to one of my employees by buying their next cup of coffee. As a result, my day was brightened, knowing I could do something nice for my client. She, in turn, felt like someone cared, was able to get a cup of coffee, and down the road was able to send a referral my way. I didn’t do it for the referral, but it was a nice bonus.

Being grateful for my clients, my business, and my friends reminds me of the good I have in my life. It keeps my spirits up and helps me keep going when things are tough.

Need some gratitude ideas for you business?

Check out this list of ideas:

🌼 Write your clients a thank you note

🌼 Buy your clients a cup of coffee

🌼 Give them a shoutout on social media or your website

🌼 Offer your clients a discount for a service or product

🌼 Surprise your employees/contractors with a lunch or special gift

🌼 Say thank you often

🌼 Pray for your business, clients, and partners

🌼 Write down your list of gratitudes

What other ideas do you have? How can you show that you are grateful?

Holidays, Pinterest for Business, pinterest marketing, Pinterest Tips

Why You Should Start Your Holiday Season Early on Pinterest

October 3, 2023
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The temperature is dropping, pumpkin spice lattes are back, and whether we like it or not, the holiday season is sneaking up on us. You might be thinking, “But it’s just the start of Q4; isn’t it too early the holiday season on Pinterest?” The answer is a resounding NO, especially when it comes to Pinterest marketing. Here’s why:

The Early Pin Gets the Click

Pinterest is unique because pinners are planners. They’re pinning Thanksgiving table settings in October and scouting Valentine’s Day gift ideas as early as New Year’s Day. What does this mean for you? Early preparation is key to capturing this proactive audience.

To see another take on why leaning into the seasons ahead makes a difference, check out this post.

Make the Algorithm Work for You

The Pinterest algorithm takes time to distribute your content. By starting your holiday campaign early, you’re allowing the algorithm to do its thing—get your pins in front of the people who are most likely to be interested in them.

Gain a Competitive Edge

The holiday season is a crowded market, and Pinterest is no exception. By starting early, you get ahead of the competition, allowing your pins to rank higher in search results when users start their holiday planning en masse.

Long-Term Engagement

The beautiful thing about Pinterest is that pins have a longer lifespan compared to posts on other social media platforms. An early start means your pins will be working for you all the way through the holiday season, and even beyond.

Here’s another look at how much longer Pinterest pins can last compared to other platforms.

Align with Faith-Based Goals

For Christian entrepreneurs, the holiday season isn’t just about profits; it’s a time to reflect and align business activities with faith-based goals. An early start gives you the breathing room to do just that, ensuring your business stays true to your values during this crucial time.

Tips to Get Started

📌 Keyword Optimization: Forget hashtags; Pinterest is all about keywords. Make sure your pins are keyword-rich to attract the right audience.

📌 Seasonal Boards: Create specific boards for Halloween, Thanksgiving, and other holidays to make it easier for potential clients to find what they need.

📌 Repurpose Content: Have evergreen content from last year? Freshen it up with new images and descriptions and re-pin.

📌 Collaborate: Team up with complementary businesses for shared boards to extend your reach.

📌 Track and Tweak: Keep an eye on Pinterest analytics to see what’s working and adjust your strategy accordingly.

Conclusion

Starting your Pinterest holiday marketing early is not just smart; it’s essential for maximizing your reach, engagement, and ultimately, your success. So, why wait? The earlier you start, the more joyful your holiday season will be.

Ready to take the stress out of Pinterest marketing this holiday season? Consider our PIN-tensive program for a comprehensive, done-for-you Pinterest strategy and setup!

Happy Pinning and an even happier holiday season!